| Reports to: | Marketing Manager |
| Department: | Marketing / Sales |
| 2. JOB PURPOSE
The aim is to state the overall significance of the job from the organisation’s perspective. |
| Together with the Marketing and Sales Managers, implements trade marketing activities in accordance with AFM marketing and sales overall objectives along with brand development objectives, deriving from the company’s vision & mission.
He/she will ensure effective promotion and positioning of products locally, to support the achievement of sales objectives along with brand requirements. He/she will ensure the achievement of superior in-store presence throughout all customer outlets through implementation of distribution, pricing, shelving, and merchandising strategies |
| 3. MAIN ACCOUNTABILITIES
This section describes the principal outputs required from the job |
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| Description | Key Results | |
Policies, Processes and Procedures
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Day-to-day operations
Related Assignments
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Key:
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Relations with Staff
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Relations with Clients
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Market Trends
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Reporting
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| 4. COMMUNICATIONS & WORKING RELATIONSHIPS |
Internal:
External:
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| 5. APPLICATION OF GUIDELINES & DECISION MAKING AUTHORITY |
Guidelines:The Trade Marketing Supervisor is required to spend at least 60% of his time in the field (customer outlets). His role involves covering a number of outlets set by the Sales team within a specific time period. He will also deploy monthly initiatives on the gondolas and floor displays, as per agreements with the key accounts and per the principal’s guidelines. |
| 6. QUALIFICATIONS, EXPERIENCE & LANGUAGE SKILLS
This section states the minimum knowledge, experience and linguistic abilities required for satisfactory performance of the job |
Academic and professional qualifications:
Experience:
Languages:
Skills:
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